Every day, we are fed with hundreds, if not thousands, of information. Social networks or the application Apple News on our iPhone have become real drugs everyday life on which we see all kinds of news ... and often very negative. Believe it or not, the human being likes negative news. Of many studies have proven that these messages challenge and come at the top of the most consulted topics in the media. To that, the English have a relevant saying: "If it bleeds, it leads" (translate "If there is blood, it's the first one").
Yes, but here it is. We all realize that this ambient negativity we are at night and it is sometimes pleasant for the mind to look at the glass half full rather than the half empty one. And that, the illustrator that we will introduce you has understood.
His name isMauro Gattihe is Italian, and has since unveiled February 2018 a small project that is good. christenedThe Happy Broadcast, this media sauce Instagram, entirely imaged by the artist, puts forward positive initiatives that will change you from the usual media. Each thumbnail of the account Instagram represents a news good for morale : initiatives to reduce waste in the ocean, to the protection of animals through social progress as the right of women to drive a car in Saudi Arabia.
Of course,The Happy Broadcast is not the first media in the world to be positive. But his approach 100% Instagram, so very visual with a simple little drawing that summarizes the subject and a sentence that synthesizes it works rather well. At the click, obviously, the creative thought to detail the subjects that it treats thus offering more meaning to its action.
An initiative that is fun and allows us to trace the good initiatives of 2018 in a quick glance. To follow The Happy Broadcast, click here ! Obviously, this kind of new media we like at home Creapillswe who make the choice to detect creativity in everyday life. 😉
Tigers from Nepal
Waste in the ocean
Waste in supermarkets
In vitro meat
Adidas shoes with marine litter
Plastic and marine animals
Women driving in Saudi Arabia
Free sanitary products in Scotland
Cannabis in Canada
The giant pandas
The carbon footprint
Circuses and animals
The Indian forest
The Nemo's Garden project
Imagined by:Mauro Gatti